CHOICES







While we stride briskly with our thumb and index finger, as our poor pinky takes the full weight,

















don’t we get bored and tired of looking at the same blocks






again





and






again?





Don’t we need some color,
a patch of green grass,
a bout of flowers






on the way of this long steady stroll






or rather scroll, I should say!






















While we stride briskly with our thumb and index finger, as our poor pinky takes the full weight, don’t we get bored and tired of looking at the same block building again and again? Don’t we need some color, a patch of green grass, a bout of flowers on the way of this long steady stroll or rather scroll, I should say!

Don’t we need to look at the various storefronts and artisinal coffee shops that are so different from one another, to make an informed intuitive choice of randomly walking into one and making a purchase that goes against all the financial budgeting of that week?

How are we supposed to choose a coffee shop when every thumbnail of every shop hints at the same kind of imagery?

There’s a lot of talk in UX forums today on the paradox of choice. As an avid user of my smartphone, who got wrist tendonitis by scrolling beyond my physical human limits, I personally experienced this anxiety of making a choice online. When I have my favorite ramen that I ordered from my usual place after scrolling mindlessly for 20 minutes, unable to make a choice among hundreds of ramen shops and when I finally sit down, before the TV to pair the ramen with a feel-good romantic comedy, I jumped out of one hell hole of choosing a ramen shop and landed badly into another hell hole of choosing a movie! I have to make a choice now! Not which movie to watch, but the choice of whether I let my ramen cool down while I scout for a movie to stream and then reheat the ramen by taking the 10-step long walk in my 600 foot apartment to the microwave and wait patiently for a whole minute and 30 seconds while it heats, or should I rewatch a movie that I like, to avoid getting out of the comfort of my couch and throw. I choose convenience! So, I rewatch the same movie I watched last week, eating the same ramen I usually eat, in the same corner of the couch I sit everyday. Think I just unwinded from my busy week!